By airing the adhan, Channel 4 became the first mainstream British television channel to broadcast the call to prayer (adhan) on a daily basis.
Along with the Muslim call to prayer, the broadcaster will also screen a season of programs around the Muslim period of prayer and fasting, which begins next Tuesday.
The channel’s decision followed a suggestion by senior executives that Ramadan was of greater interest to its viewers than the “blanket coverage” given to the 60th anniversary of the Queen’s Coronation by its rivals.
The broadcaster said it was an act of “deliberate provocation” aimed at viewers who might associate Islam with extremism.
The headline-grabbing move will see Channel 4 broadcast the three-minute call to prayer at about 3am for 30 days from the start of Ramadan on 9 July.
Channel 4 will also interrupt programming four times on the first day of Ramadan to mark subsequent calls by means of a 20-second film to remind viewers of the approaching prayer time.
After that date, the channel will air the 3am call to prayer on live TV, and the other four prayer times will be broadcast on its website.